Many stroke patients struggle for months or even years to regain the mobility and control of their limbs. Traditional physical therapy is grueling and not engaging at all. But this is about to change. Regan Petrie, a New Zealand based developer has decided to create an augmented reality game based on his Masters thesis at Victoria University of Wellington. The concept behind the game and the subject of the thesis is that augmented reality technology can help patient with limited mobility caused by stroke, to regain control over their limbs.

NZ Fauna AR—Exercise and Entertainment

The result of Regan Petrie’s work is a fun and engaging augmented reality game featuring a friendly and ...

AR-powered smart glasses are one of those technologies that sound and look great on Tony Stark but are a far cry from being an actual profitable product, be it in retail or even in industrial applications. Smart glasses are hard to get right, both in actual implementation but also in marketing. Even Google practically gave up on its Google Glass but now parent company Alphabet may be trying to take another stab at it by buying North, maker of wearables including the Focals smart glasses.

Focals by North wasn’t actually the company’s product nor was North its first name. First known as Thalmic Labs, the Canadian startup’s first claim to fame was the Myo armband that promised ...

It’s 2020, which means many companies are planning for the new year by developing strategies for their marketing content. Many of those companies will choose to incorporate video content this year, taking advantage of video’s many benefits and supplementing other written and visual content with more dynamic options. To aid in this process, we’re sharing our analysis of a series of video production trends that we believe will dominate video campaigns this year. Let’s get started!

Authenticity

First, we expect to see a prioritization of authenticity in video content in 2020. Viewers in the digital age are demanding authenticity from the content they interact with online. ...

VIDEO MARKETING TRENDS TO LOOK OUT FOR IN 2020

Osama KhababJune 2, 2020

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People often like to make predictions about what lies ahead. Experts from every field try to paint a picture of the future they believe will unfold.

As we began our journey into another decade, people shared their opinions of what to expect next. Most of these forecasts ended up falling flat, mainly due to the onset of the coronavirus pandemic that’s hit every industry across the world. Just take a look at tourism and aviation right now.

Plenty of predictions were made about video marketing as well. And although certain trends have continued to make waves, others, such as 360 videos, ha...

Augmented reality has made a huge impact on our everyday lives. Here are ten examples of how industries like healthcare, education, and retail use AR.

Author

Tripti Rai

Date publishedSeptember 3, 2019Categories

• AR & VR

Though augmented reality has its roots in fun and games like Snapchat filters and Pokemon Go, AR technology is growing up. These days, pretty much every industry–from healthcare to manufacturing–is waking up to the potential of AR to provide business solutions that would have been unthinkable just a few years ago. Here are ten fascinating augmented reality examples of how the technology is shaping the way we do business.

Popular augmented reality examples and use cases...